This week on the cast, founder of the indie store Jump — Anthony Palma joined me to discuss how the indie game market is doing, and what led to entering the digital store market.
The Game Industry has grown considerably over the last decade thanks to the growing Indie market and sales that have allowed money to be spread around. While this has been a positive to consumers, the growing opinion of devaluing video games is not healthy for the industry.
For this Industry Insight, we’re talking about the importance of game sales in honor of the Steam Summer Sale. The act of sales is a major marketing tactic for game developers and understanding the pros and cons is very crucial.
In honor of the Steam holiday Sale, our Critical Thought for today is the topic of “Race to the Bottom.” Lowered game prices has been a boon to consumers, but it’s causing a lot of problems when it comes to earning a profit or breaking even as a game developer. I talked about what factors are causing this, and what it means for the future in terms of sustained game development.