In an age in which high street retailers are going bust and AI is reshaping how many roles are done, it can be challenging to find a job in a sector that has long-term prosperity to look forward to.
But iGaming, which is effectively a catch-all term for online gambling niches such as casino gaming and bingo, is thriving. According to some research, this industry is worth around £75 billion globally, with the likelihood that it could even double in size over the next decade.
Increasingly, many iGaming jobs are remote – so you can be based anywhere in the world to do them, as long as you have a reliable internet connection. The latest casino rankings confirm that the sector is blessed with huge household names as well as smaller casino sites, so there are many potential employers of all shapes and sizes looking for candidates just like you.
But what are the most common jobs in iGaming that employers are recruiting for in 2026 and beyond?
Marketing & SEO Assistant
As is the case with many ultra-competitive industries in which attracting – and retaining – customers is key, iGaming companies have to find an edge over their rivals.
One way that they attempt to do this is through search engine optimisation (SEO), which is a form of online marketing designed to get a brand as high up in Google’s (and other search engines) rankings as possible.
It’s true that SEO has changed in recent times as search engines continue to use AI overviews as a source of information, but there is certainly still value to be had in traditional search rankings as well.
A marketing and SEO assistant is a job role tasked with creating content that pleases Google’s search algorithm. This content needs to be informative, insightful and conform to best practice, with keyword research and link building just two techniques to be deployed.
This role is a fantastic opportunity to be creative within the iGaming sector, so top writers and marketing-focussed thinkers should keep their eyes peeled for such positions.
UX Designer/Developer
Online gaming sites need games. And games need designers and developers to build them.
There are hundreds of casino game studios around the world, many of whom are happy to embrace remote working – meaning that you could be coding slots and table games for licensed casinos in Asia or North America from your home in Luton.
A similar kind of role is UX designer/developer for the casinos themselves. This really is a vital position, as the ‘churn’ rate of casino sites is notoriously high when players experience below-par navigation and visuals.
UX developers play a key role in turning visitors into customers, as well as retaining players for the long haul. From site design and coding to usability testing and maintenance, this is a busy but highly rewarding job in iGaming.
Customer Support Agent
Yes, iGaming – like many other industries – has begun to embrace AI customer support.
But these bots don’t always deliver on a customer’s needs, while surveys suggest that many of us still prefer the tailored nuance of ‘human’ support over generic, limited AI agents.
Indeed, it’s quite possible that some iGaming firms will begin recruiting more human customer support staff as a USP – creating opportunities for potential workers.
Typically working in shifts, a customer support employee will answer queries – typically relating to failed logins or questions about payments and bonuses – via live chat, email and/or telephone.
Product Manager
You know how a supermarket has a general manager, whose job is to oversee all the individual departments?
Well, many iGaming brands employ product managers, who are responsible for the delivery of casino websites and apps.
Managing a team of designers, developers, accountants and customer support staff, the product manager is vital to the smooth and successful running of iGaming platforms.
A product manager will also be responsible for ensuring that the brand remains viable in an ever-changing tech landscape, while also conforming to the strict regulatory rules that govern the UK and overseas markets.
AI Developer
Of course, iGaming is a sector that – like most others – has to embrace AI in order to remain competitive.
Innovations in the years ahead could include fully customised user experiences, with individual players presented with a tailored website design and layout based upon their personal preferences.
That’s just one of the ways that AI could be adapted to improve iGaming, so developers with experience in working with artificial intelligence – or who have an interest in the field – will play a key role in leading online casinos into the future.
