Discussing the Impact of Key Resellers


This week on the cast, James and I sat down with Level Up Labs’ Lars Doucet to talk about the studio’s hit game Defender’s Quest, and examining the debate and issues of key resellers going on right now.

Key Resellers

We started with introductions and talking about Level Up Labs and Defender’s Quest. We discussed Lars’ decision to update the game and what that meant for marketing and work. As an interesting note, we talked about the challenge of translating your game to different languages which is not a topic that is normally discussed.

We also talked a little about Defender’s Quest 2 and what’s going on with the game. While Lars couldn’t go into specifics, it sounds like they’re going to be enhancing every part of the original.

For our major topic, we turned to the issue of key reselling and key resellers. Recently there was a problem between Indie publisher Tiny Build and the site G2A. Lars went into detail about just what the problem is with key reselling and how stores like G2A are making things worse.

While this is a problem for Indies at the moment, it could turn into big issues for major studios who want to port their games to the PC. Lars shared his thoughts on the matter and how it impacts every one involved. This is one of those topics I feel that is going to get greater traction in the months to come, and we’re not done talking about it.

If you enjoyed the cast and would like a digital CD of this month’s cast, check out the Patreon campaign to find out how to get a copy. This was also the first cast for donation shout-outs as well, which is another tier on the Patreon campaign.