This week on the cast, I sat down with Ira Cohen and Rebecca Herson from Anodot to discuss how things are changing with the mobile market, and the work their company is doing in the field of analytics.
We started off with talking about how Ira co-founded the company as the mobile market was starting to take off a few years ago. Anomaly Detection is a part of data mining that looks at unusual trends in data. We didn’t get too far into the low level, but we did talk about what Anodot’s analytical tools are about.
While the company isn’t a game studio, we did talk about the importance of analytics and how things have changed with mobile development and marketing. We discussed what mobile developers are interested in learning about with their analytics today compared to what it was like a few years ago.
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