For this episode of the Perceptive Podcast, my guest is localization manager, Yana. She’s from Alconost, a company that’s been providing game localization services for several years.
This is what we talked about:
- How the game localization process is set up and where it starts from
- Which tools are used for professional localization and how translation memory actually works
- Character storytelling maintenance across languages: why translators may need to know the game characters’ backgrounds or even height
- Local holidays, colors meaning, etc.: how to deal with the different cultural aspects of localization
- How the localization testing process is done and what can happen if you skip it
- Why some languages are cheaper than others
- Popular localization languages and rising stars
- What continuous localization is
- Real stories from behind the scenes: why localization is both challenging and exciting at the same time
Some additional articles from Alconost
- How to Prepare a Game for Localization? 10 Basic Rules
- Top 10 Languages for Game Localization in 2021
- Agile Localization. What Is It And How Is It Managed
- How To Choose the Perfect Localization Platform for Your Project
- 5 Keys to Understanding Brazilian Mobile Game Market
- The Korean Game Market: A Comprehensive Overview
- The Arab Market: An Untapped Opportunity
- How indie developers from a small Russian city make games for Google Play and social networks
- How to Localize a Game Video: Tips, Tricks, and a Checklist for Developers
You can find more information about the company on their socials